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CRM, spreadsheet, Rolodex, back of an envelope that is the question?

Posted: 2015-03-06

 

In today’s digital market place we have to consider the type of world in which our businesses thrive and what the future is going to look like. When we are considering the future it could be as close as tomorrow and the question we should be asking is “will my business be future ready”. Think about how the market place looked just a few years ago where was twitter, Facebook, e- commerce, did it...

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Digital Customers - Are you future ready?

Posted: 2015-03-04

Every consumer is a digital customer with unique Customer Experience expectations. Sales and revenue growth will pivot on how well and how quickly you meet their needs.


One thing is certain, effective Customer Experience Management (CEM/CXM) will help realise a competitive edge and with a large percentage of organisations looking to embrace this ethos, we will continue to see further growth and development of...

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What Does Your Business Need?

Posted: 2015-02-24

If you’re not familiar with the advantages of a CRM system here is a few that can motivate any business of any size.
Customer Acquisition: Data enables companies to correctly identify their target audience and helps focus marketing efforts reducing the cost of customer acquisition.
Customer Satisfaction: 91% of your unhappy customers will never purchase services from you again? Increase...

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